Next year, eMarketer predicts, ad spending in China will reach nearly $ 53 billion, surpassing total spending in Japan for the first time, to make China the No. 2 country in the world in terms of ad spending. The US will remain far ahead, with more than three times as many ad dollars, but rising spending in China will narrow that gap in coming years.

明年，eMarketer估计中国广告市场规模将达到530亿美元，首次超过日本的广告市场规模，使得中国在全球广告市场规模上成为老二，美国仍然遥遥领先，是中国广告市场规模的三倍，但中国不断增长的广告规模将逐渐缩小这差异。

Resonance China