Hey there, you may have noticed we’ve been away from littleredbook for the past few months.. this isn’t because we were suddenly unable or unwilling to type these little digital letters you’re currently reading.. no.
Rather it was because we were dealing with the energy demanding requirements of building a boutique agency poised to grow larger, and the clients, partnerships, buyout offers, and head scratching strategy that comes with securing and defending found territory.
But for the most part that’s sorted, and we’re going forward with a pretty strong agency/offering, and trialing a number of key partnerships that may exponentially increase the margins of whatever it is we’re doing. Given the pitfalls so casually strewn across the China entrepreneur landscape, I’m pretty proud that we’ve managed to survive and thrive on the surface of this sun.
So over the last few months we’ve partnered with agencies large and small, local and international, and have grown our client list to a respectable size enough to support a talented team of forward thinkers. There are challenges ahead, yes.. but survival breeds success, and success breeds.. well something else that is better than success – I’ll let you know when I figure that one out.
So this is a quick note to let you know we’re back.. and we’ll be writing a bit more than zero posts per month. As there have been several complementary sites birthed in the last few months to our own (here, here, and here), we plan to do a little soul searching in the next few months/dozen posts while we meander across content to find something new and interesting both to you and ourselves.
This will likely involve a few epic speculations, or maybe some quick observation on whatever catches our attention. Perhaps what amuses us will amuse you? As always, time and Google analytics will tell.
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Littleredbook | China Advertising, Social Media, Branding & Business Insights.


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